I'm currently at HP where we're still figuring out how I fit into the organization (more TK). I got there through the acquisition of Tabblo (see below), and am here eagerly transforming the printing of the world.

Before that I was the CEO and founder of Tabblo, a web-based application for doing stuff with photos, words, and great design. We're doing something neat around story-telling, but more on that later.

Before Tabblo, I was VP of Engineering at a company that made photobooks in New York. Huh-- photobooks? They're sort of like photo albums but without the hassle of sticking your fingers together and with a real "professional" finish to them. If you've ever made an Apple iPhoto book, an Adobe PSA book, or any number of other software, retail, and online folks' books, you've seen our stuff. While there, we built a huge factory powered by superhuman robots (all running open source software of course) that could make books, colonize planets, or make a mean lattee on command. We also spent a lot of time hacking to try to get layout right when you're trying to make your photos sing in the book. We grew, and grew, and grew, and the company now has offices in so many places that I am beginning to fear an impending book-making robot invasion.

Prior to working at the company in New York, I co-founded and ran product at a company called Memora which set out to make the first Personal Server. We saw the thin-as-straw pipes which telcos were calling BROADband as an opportunity to build Akamai for the home and had a good run at putting pictures, videos, and music at the center of a user-experience that behaved just like you'd imagine BROADband will someday. We worked with some decent companies including Apple, Philips, and Scientific Atlanta and were only just a little crushed when 2002 proved to be the year of "The Nuclear Winter" instead of the year of "The Personal Server."

I also worked in product at a company called abuzz (sold to the New York Times in 1999) which was doing social networking, human search engines, and user-generated content when we didn't realize how important these things were going to be. Back then we were all blinded by the promise of the "Collaborative Filter" and thus forgot that a killer user-experience wins and that people are actually pretty good at helping each other out.

I started my career in the business world at a place called BCG which was a great big mess of really smart people helping the Fortune 500 world figure things out. I worked in the high tech practice where, among other genius insights, we told the guys that provide the maps for basically every online mapping service out there that we "didn't know how big this Internet thing is going to be."

I went to college at Harvard where I got a crash course in economics, political mumbo, and computers, and graduate school at Stanford where I got an Embah and a great look into a wordclass computer science program.

I really dig open source anything (except for when business people adopt it because it sounds cooler than saying "we don't have enough money to create content") including this flavor of Linux, this dynamic language, and this somewhat well-kept secret for doing just about anything you want to get done with files on a network. If you Google around, you can see where I've piped up on each of these projects over the last few years.

Oh, and I'm originally from Venezuela where I was exposed to English, America, and computers at the tender age of nine via an Apple ][ so unless you are too young to do so, or not a tech person, be ready to talk to me about the Apple ][ and how it started a revolution that still has the "Progress...3%" dialog flashing on it.

Email me at: antonio at tabblo dot com